RÉVILLON. Crafted for celebration

Elevate a heritage brand in a festive market dominated by global players, through a re-enchanted brand universe.

In a festive chocolate market dominated by major international players, Révillon has established itself as a key brand, driven by the identity redesign and brand territory developed with ZAKKA.

The agency reinvented a festive and artisanal identity that draws equally from Lyon’s heritage and a refined sense of modernity, supporting this historic brand in expanding its national presence.

At the heart of this transformation, the signature diamond shape becomes the central visual asset: an iconic and modular form that structures the entire product range while allowing each line to express its own specificity. This identity system unifies the brand and reveals the essence of Révillon: confident chocolate-making expertise, a strong local anchorage, and a warm, indulgent festive experience.

ZAKKA supports Révillon in its innovations for both Christmas and Easter, developing brand territories and packaging that reinforce its premium dimension and seasonal appeal year after year.

Today, Révillon ranks as the No. 3 end-of-year chocolate brand in France, behind Ferrero and Lindt, and ahead of Nestlé and Mars.

  • Deliverables
  • Brand Strategy & Diversification
  • Visual Identity
  • Packaging Design
  • POS Materials
  • Innovation Support